Every token deserves a strong launch, but a lot of projects still fail at TGE for very predictable reasons.
The first problem is zero liquidity. If there is no real market support at launch, the token starts weak from day one.
The second is airdrop dump pressure. If distribution is not thought through properly, early sell pressure can kill momentum almost immediately.
Third is bad timing. Even a solid project can get a weak result if the launch window is wrong.
Fourth is the lack of a real launch strategy. Too many teams still treat TGE like a single event instead of a process that needs planning before, during, and after launch.
And fifth is choosing the wrong partners. The wrong setup around liquidity, listings, and execution can create problems that are hard to fix later.
This is exactly where Cicada comes in — helping projects build the right structure before launch and avoid mistakes that can break token performance from the start.